Your ideas. Your voice

Executive ghostwriting means someone interviews you, writes the piece from what you actually said, and it publishes under your name. Here that someone is Justin. The person you hire is the person doing the interview and the draft, not an account manager who hands it to a junior. One recorded conversation, usually 45 minutes; two for something long or technical. Everything after that is our problem: structure, drafting, revisions, and pitching it to the publication. What you never get is a questionnaire in your inbox with a due date.

No, the draft is written by a person who listened to you talk, and AI stays where it belongs, in research and transcription. A byline is the most expensive possible place for an AI draft, because it is your name on it and the people who read your industry's trade press can tell. The tell is not grammar. It is that AI writing never contains a number you would only know from running the company.

We capture your voice by recording you talking and writing from the transcript rather than a brief. It is less impressive than agencies make it sound. Your vocabulary and the things you would never say are in how you answered the question. The first piece needs the most editing; by the third, most clients change a sentence or two. When a draft is wrong, it is usually because we picked the wrong idea in the interview, so we go back to the transcript rather than polish the wrong thing.

Executive ghostwriting takes about an hour of your time a month at a regular publishing cadence: one 45-minute interview, then a pass on the draft. A long or technical piece can mean a second conversation, sometimes with someone on your engineering team instead of you. If you are spending more than that, we have built the process wrong. The point of ghostwriting is that the expensive person's time goes into thinking, not typing.

A bylined article is a piece that publishes under your name and that you did not write yourself. We do both halves, the writing and the pitching. An editor still has to say yes, and that is the part no agency controls. Contributed bylines mostly land in trades, not tier-one press, whoever is pitching them, and the outlets that will promise you a slot are the ones charging for it. What we can do is keep you from spending a Saturday on something no publication was going to run.

Yes, and the constraint is on your side: we need time with an actual engineer, not a marketing brief. We work with cybersecurity, developer tools, AI and enterprise infrastructure companies. A reader there spots a writer who does not understand the subject inside a paragraph, usually because the piece talks around the thing your team actually argues about. Your engineers review before anything publishes. If nobody technical will get on a call, tell us up front and we will narrow the topic rather than fake the depth.