Best PR Firms in Texas: Austin, Dallas and Houston Agencies

This list includes 26 Texas PR firms, including Salient PR. Every fact below — address, founding year, specialism, client names — is taken from the firm's own site and was checked in August 2026. Where a firm publishes no client list, this page says so rather than filling the gap from somewhere else.

That sounds like a low bar. Almost no Texas agency round-up clears it, including the version of this page we replaced — it carried firms that had closed, firms headquartered in other states, and client names we could not find anywhere except on our own page. We rebuilt it from the websites up and published what we threw out, which is the part most buyers will find useful.

On this page

• Do you actually need a PR firm in Texas?
• The PR firms based in Texas
• Which Texas firm covers which sector
• Who we left out, and why
• The one thing to check before you sign anything
• The Texas outlets a local firm should already know
• How to check any of these firms yourself
• How this page was built

Do you actually need a PR firm in Texas?

Usually not, and it is worth being honest about that before a list of names. Media relations is done by email and phone. A firm in another city can pitch a Texas reporter as effectively as one down the road, and the national trade press that most B2B companies actually want does not care where anyone sits.

Local matters in three situations. If your story is genuinely local — a new facility, a hiring announcement, a local controversy — then relationships with the Texas outlets below are worth paying for. If you are in a regulated or government-adjacent business, local knowledge of who decides what is real value. And if your leadership will only work face to face, that is a legitimate preference and you should buy for it.

Outside those, hire on category experience rather than postcode. A firm that has covered your industry for a decade beats a firm that is nearby.

The PR firms based in Texas

Full disclosure before the list: we publish this guide and we work in this market, so we have put ourselves at the top rather than pretending to be a neutral referee. Everyone below us is listed alphabetically and is not ranked. Discount us accordingly and judge the rest on the facts, which come from each firm's own website.

Salient PR

• Where we are. 316 W 12th St, 6th Floor, Austin
• Size. We do not publish a headcount either.
• What we do. A technology PR agency working with software, AI, security, fintech and infrastructure companies.
• Clients we publish. Client work is published at salientpr.com/client-success-stories.
• Worth knowing. We publish our own outreach numbers — between December 2025 and August 2026, 63% of our graded replies were positive. Almost nobody in this category publishes a reply rate at all. Ask anyone you are considering for theirs, and what their denominator is.

Our site: salientpr.com

The rest are listed alphabetically. This is not a ranking — nobody can rank agencies they have not worked with, and a numbered list that implies otherwise is the main thing wrong with most guides like this.

Allyn Media

• Where they are. 3838 Oak Lawn Avenue, Suite 400, Dallas
• Size. Not published.
• What they do. Public relations, public affairs and political media.
• Clients they publish. Named on their site: Uber, Microsoft, Airbnb, Motorola, UNT Dallas, Ryan LLC.

Their site: allynmedia.com

Androvett Legal Media & Marketing

• Where they are. 4144 North Central Expressway, Suite 1250, Dallas
• Founded. 1995
• Size. 21 team members — they publish the number
• What they do. “A full-service marketing and public relations agency” working almost entirely with law firms.
• Clients they publish. Named: Lanier Law Firm, Kaster Lynch Farrar & Ball, Chamblee Ryan, Aldous\Walker.

Their site: androvett.com

Champion Management

• Where they are. 4621 Ross Ave, Suite 110, Dallas
• Founded. 2002
• Size. Nearly 50 professionals
• What they do. Calls itself a fully integrated marketing agency and the second-largest restaurant PR agency in the US.
• Clients they publish. Named: Raising Cane's, Hat Creek, Dog Haus, Bobby's Burgers, Taziki's, Smoothie King.
• Worth knowing. Not to be confused with Champion Communications, which is a London firm. Earlier versions of this page had the wrong one.

Their site: championmgt.com

Cooksey

• Where they are. 5525 N. MacArthur Blvd, Suite 530, Irving — a Dallas suburb
• Founded. 1994
• Size. Not published.
• What they do. “Strategic communications where expertise is essential”, heavily weighted to cities and economic development bodies.
• Clients they publish. Named: City of Fort Worth, City of Frisco, City of El Paso, City of Plano, Allen EDC, Port Freeport.

Their site: cookseypr.com

Dancie Perugini Ware Public Relations

• Where they are. 1600 West Loop South, Suite 800, Houston
• Size. A 20-plus member, woman-owned firm
• What they do. Consumer and luxury public relations with a long Houston client history.
• Clients they publish. Named: H-E-B, Central Market, Tiffany & Co., Louis Vuitton, Landry's, The Post Oak Hotel, George R. Brown Convention Center.
• Worth knowing. Their own site gives two different figures for how long they have been operating.

Their site: dpwpr.com

Droese Public Relations

• Where they are. 1345 Chemical Street, Dallas
• Founded. 2007
• Size. Not published.
• What they do. “A world-class boutique public relations firm.”
• Clients they publish. Named: Forty Five Ten, Casa Dragones.
• Worth knowing. Team bios are available on request rather than published, so headcount is unknown.

Their site: droesepr.com

ECPR Texas

• Where they are. 8008 Spicewood Lane, Austin
• Founded. 1995
• Size. A team of 25
• What they do. “A civic impact communications firm.”
• Clients they publish. Named: Kerbey Lane Cafe, Texas Mutual Insurance, Texas Health Action, Austin Board of REALTORS, WorkQuest.

Their site: ecprtexas.com

Elmore

• Where they are. 1000 N. Post Oak Road, Suite 220, Houston
• Size. Not published.
• What they do. Strategic communications, three decades in Houston.
• Clients they publish. Named: Houston Grand Opera, Habitat for Humanity, Harris County Flood Control District, Kinder Institute, Houston Parks Board.

Their site: elmorepr.com

Focus Communications

• Where they are. 1412 Main Street, Adolphus Tower, Suite 1000, Dallas
• Size. Not published.
• What they do. “A certified African-American-owned public relations and marketing agency — one of the oldest in the Southwest”, 40 years in.
• Clients they publish. Testimonials from FraserNet, Verizon, Albertsons and Brinker International.

Their site: focuspr.com

Giant Noise

• Where they are. 1208 E 7th St, Floor 1, Austin
• Size. Not published.
• What they do. “An independent, integrated marketing agency” — public relations is one of seven capabilities rather than the whole business.
• Clients they publish. Named: Visit Phoenix, Whataburger Retail, Real Ale, Goode Co., ATX TV Festival, Michael Hsu Office of Architecture.

Their site: giantnoise.com

Innovant Public Relations

• Where they are. 616 Hawthorne St, Houston
• Founded. 2018
• Size. Not published.
• What they do. “Public relations is at the heart of what we do.”
• Clients they publish. Named: Recurrent Energy, Swift Current Energy, re:Charge.

Their site: innovantpr.com

Ketner Group Communications

• Where they are. 11801 Domain Blvd, 3rd Floor, Austin
• Size. Not published.
• What they do. Strategic PR programmes for retail technology companies.
• Clients they publish. Named: Symphony RetailAI, GroupBy, Mercatus, Shopgate, GK Software USA.
• Worth knowing. Their site gives two different founding dates. They share a floor and address with another agency, with no suite number on either.

Their site: ketnergroup.com

Pierpont Communications

• Where they are. 1233 W Loop South, Suite 1300, Houston
• Founded. 1987
• Size. Not published.
• What they do. “From our headquarters in Houston, we provide public relations and communications services to businesses across the U.S.” Seven offices.
• Clients they publish. The client wall is images only, so no names could be read.

Their site: piercom.com

Red Fan Communications

• Where they are. 200 E 32nd St, Austin
• Size. Not published.
• What they do. Media relations professionals working in B2B technology.
• Clients they publish. Publishes no client list.

Their site: redfancommunications.com

Sammis | Ochoa

• Where they are. 719 South Saint Mary's, San Antonio
• Founded. 2010
• Size. Not published.
• What they do. “A data-driven and full-service PR firm.”
• Clients they publish. Named: Broadway in San Antonio, Thirteenth Floor Entertainment Group.
• Worth knowing. The only verifiable PR pure-play we could confirm in San Antonio. Their site footer reads 2023.

Their site: sammisochoa.com

Scurfield Group

• Where they are. 2010 Commonwealth St, Houston
• Founded. 2017
• Size. Not published.
• What they do. “A full-service PR and social media marketing agency, proudly headquartered in Houston.”
• Clients they publish. Shown as images only.

Their site: scurfieldgroup.com

SPM Communications

• Where they are. 2332 Irving Blvd, Suite 110, Dallas
• Size. Not published.
• What they do. “The PR and social agency” — consumer brands, heavily food and restaurant.
• Clients they publish. Named: Mi Cocina, Calloway's Nursery, Nothing Bundt Cakes, Chuck E. Cheese, Velvet Taco, Kirkland's.

Their site: spmcommunications.com

Sunwest Communications

• Where they are. 4851 LBJ Freeway, Suite 1200, Dallas
• Founded. 1982
• Size. Not published.
• What they do. “A trusted PR agency founded more than 40 years ago.” One of the oldest independents in the state.
• Clients they publish. Named: Council of the Great City Schools, Portacool, AdvoCare Foundation, Gittings.

Their site: sunwestpr.com

The Mach 1 Group

• Where they are. 1212 Guadalupe Street, Suite 1006, Austin
• Founded. 2013
• Size. Not published.
• What they do. “Public relations and public affairs services.”
• Clients they publish. Publishes no client list.

Their site: themach1group.com

The Monument Group

• Where they are. 4407 Bee Cave Road, Building 5, Suite 520, Austin
• Size. Not published.
• What they do. “A strategic communications firm.”
• Clients they publish. Named: Walmart, AMERMIN, The Howard Hughes Corporation.

Their site: themonumentgroup.com

The Power Group

• Where they are. 2341 Farrington St, Dallas
• Founded. 1999
• Size. Not published.
• What they do. “More than a public relations firm.”
• Clients they publish. Named: McDonald's, Red Bull, Golden Chick, Borden Dairy, Pollo Campero, Lawry's, WhichWich.

Their site: thepowergroup.com

TrizCom PR

• Where they are. 14850 Montfort Drive, Suite 190, Dallas
• Founded. 2008
• Size. Not published.
• What they do. “An award-winning, full-service digital PR agency”, over 175 brands since 2008.
• Clients they publish. Named: ActivePure, Autocar, Massage Envy, Solis Mammography, Taco Bueno, Operation Kindness.

Their site: trizcom.com

TruePoint Communications

• Where they are. 14800 Landmark Blvd, Suite 250, Dallas
• Size. Not published.
• What they do. “An award-winning integrated marketing agency” — PR sits inside a broader offer.
• Clients they publish. Not published on the pages checked.
• Worth knowing. Dallas, not Houston. Earlier versions of this page had the city wrong.

Their site: truepointagency.com

Ward

• Where they are. 616 W 19th Street, Houston
• Founded. 1990
• Size. Not published.
• What they do. A Houston public relations agency.
• Clients they publish. Named: Hancock Whitney, Civic Heart Community Services.

Their site: wardcc.com

Zilker Media

• Where they are. 14735 Fitzhugh Rd, Austin
• Founded. 2017
• Size. Not published.
• What they do. “An award-winning boutique PR firm” built around building brands around people.
• Clients they publish. Named: Chicken Soup for the Soul, Keystone Bank, BuildGroup, Gravitas.

Their site: zilkermedia.com

Which Texas firm covers which sector

Taken from what each firm says it specialises in, in its own words. If your sector is not here, that is useful information too — it usually means the expertise you need is not concentrated in Texas and you should be hiring on category rather than geography.

Who we left out, and why

This is the part no other guide publishes, and it is the part worth reading. Each of these appeared on a Texas list somewhere — including, in several cases, on our own earlier version of this page.

Two patterns are worth naming, because they will show up on whatever other list you read next. The first is geography drift: a firm with an office in the city, or simply a page targeting the city, gets listed as though it were headquartered there. The second is category drift: advertising agencies, web shops and SEO firms get counted as PR firms because they have a communications page.

The one thing to check before you sign anything

If an agency guarantees placement, you are buying advertising and it will be labelled as such. The language varies — guaranteed publication, our network of publications, a price per placement, a verification package — but it means the same thing. Real earned coverage cannot be guaranteed, because the decision belongs to an editor who does not work for your agency.

This matters beyond the money. A paid placement carries a disclosure, search engines treat it differently from editorial, and the AI systems that increasingly summarise companies weight editorial far more heavily than sponsored content. You can pay for it if you want it, but know which one you are buying.

One firm that appears on other lists for this city was excluded on exactly this basis: Real News PR. The reason is in the table above, in their own words.

It is worth asking any firm you shortlist, in writing: is any coverage you produce for us paid, sponsored or guaranteed?

The Texas outlets a local firm should already know

If a firm is selling you local expertise, these are the names that should come up unprompted. Ask which reporters at each they have placed in the last six months.

How to check any of these firms yourself

The research behind this page took a few hours per city and mostly consisted of opening websites. You can do the same on a shortlist of three in an afternoon.

• Open the client page and check three names against the news. If a listed client was acquired, renamed or shut down, the roster is stale and so is the relationship.
• Look for a date on the case studies. A proof point from five years ago is a proof point about a team that has probably turned over.
• Ask for the last twenty pitches they sent, with the replies. Not the wins — everyone shows the wins. The unanswered ones tell you how they write.
• Ask what proportion of their placements is syndication. One release republished across forty sites is one placement, not forty.
• Ask who does the work. The people in the pitch meeting are frequently not the people on the account.

How this page was built

Candidate firms came from directory listings, local business press and the previous version of this page. Every candidate was then checked against its own website: does the site load, what address does it print, does it describe itself as doing public relations, what does it say it was founded, and which clients does it publish. A firm made the list only if its own site confirmed all of that and put its headquarters in Texas.

Nothing here comes from a directory profile. Directories are useful for finding firms and unreliable for facts about them — they carry headcounts and founding years that firms stopped updating years ago.

This list will go stale. Agencies get acquired, rebrand and close. It was accurate in August 2026; if you are reading it much later, open the links before you rely on them.

If we look like a fit — we are a technology PR agency in Austin, and everything we publish about our own results carries the denominator it came from. See how we work or start a conversation.

Every firm on this page was checked against its own website in August 2026. Salient PR publishes this guide. We are on this list because we work in this market, and we have said so at the top rather than hiding it.

Related reading

• Best PR Firms in Richmond, VA
• Best PR Firms in San Diego
• Best PR Firms in Philadelphia
• Best PR Firms in Miami
• Best PR Firms in Boston
• Best PR Firms in St. Louis